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Videos

Wow! You do research where?

This is a session organised to encourage a collection of people from every corner of the planet to stand up and each tell a short story about their experiences of conducting research in these far off places. The focus: the human aspects of their...

Catalogue: Congress 2015: Revelations
Authors: Jon Puleston, Alexander V. Shashkin, Amir Farmanesh, Ebrahim Mohseni, Fatima El-Khatib, Marita Schimpl, Natalie Forcier, Robin Pharoah
June 15, 2015
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Citation

Puleston et al. (2015a, June 15). Wow! You do research where?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/wow-you-do-research-where-


Videos

The first neuro against smoking (NAS) project in UAE

Neuro Against Smoking (NAS) is the world’s biggest international neuro study dedicated to health issues. The study aims at understanding the impact and effectiveness of anti-tobacco warnings presented on cigarette packs using neuroscience....

Catalogue: MENAP Forum 2015: Leading Transformation
Author: Fatima El-Khatib
Company:
June 15, 2015
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Citation

El-Khatib, F. (2015a, June 15). The first neuro against smoking (NAS) project in UAE. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-first-neuro-against-smoking-nas-project-in-uae


Videos

Car clinics 3.0

For Toyota Motor Europe, the biggest challenge is capturing reliable consumers’ feedback in the beginning of the car development process before prototypes are build. As the first moments of exposure to a new car in the showroom are very...

Catalogue: Congress 2014: What Inspires?
Authors: Fatima El-Khatib, Ronny Pauwels, Wim Hamaekers
June 15, 2014
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Citation

El-Khatib, Pauwels and Hamaekers (2014a, June 15). Car clinics 3.0. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/car-clinics-3-0